Deskera: Empowering Small-Scale Businesses

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Shashank Dixit, CEO, DeskeraShashank Dixit, CEO
To keep a business up and running is easier said than done. The success behind every organization does not merely depend on its stellar products and services, but the day-to-day tasks that require considerable amount of streamlining. One such important factor that plays a key role in shaping how companies function is accounting. Acting as the backbone of business operations, accounting helps firms to track income and expenditures, ensure statutory compliance, and provide investors/ management with quantitative financial information that drives pivotal business decisions. Given its importance, many largescale enterprises today incorporate premium accounting software to run operations seamlessly. However, that is not the case with small-scale enterprises who still rely on outdated traditional methods to untangle the accounting knots and thereby find it difficult to understand its many nuances. This is precisely where Deskera moves the needle.

Deskera is an all-in-one cloud-based accounting software that helps the small business run their business efficiently anytime, anywhere, on any device. The company is determined to transforming the way small businesses across the globe run their business by imparting them the benefits of the best possible technology and tools. This enables small firms to make informed decisions by utilizing the data emanated in their best possible way.

The company’s robust software handles all the aspects of accounting–right from tracking customer engagement from lead to order to creating a pipeline of financial activities.
The solution also allows customer to reduce human-based errors while managing inventories and unwrangles tedious workflows with integrated and intuitive payroll solutions. In fact, the advanced inventory management feature comes either in serial or batches of bill of materials that effectively handles multiple warehouses, stock transfers, adjustments, and more. Besides, the Deskera solution provides controlled access to concerned teams by helping small enterprises configure their sales and purchase cycles. It even scans documents and purchase invoices, thereby keeping account managers up-to-date of their daily transaction. It even helps in complete audit trial of all accounting, financial, and transactional activities and provides in-depth insights about the same to companies.

In addition to handling the accounting realms of small business owners, Deskera also provides robust CRM to help them deal with management, sales pipeline, email campaigns, customer support, and more. It helps to maintain comprehensive contact profiles with custom fields to record all the data relevant for smooth business functioning. From categorizing and linking contacts to adding or importing existing databases for easy tracking, the Deskera CRM does it all. The company’s CRM software automates sales and marketing and manages sales via a single platform. It enables clients to generate leads by creating an email campaign and view performance with detailed analytics on open rates and click-through rates (CTR). Besides, it also equips customers with insights that allow them to close deals and manage the aftersales support. In short, the Deskera CRM solution offers complete visibility across all stages of customers’ sales pipeline.

Founded in 2008, Deskera has successfully cemented its position as one of the fastest-growing software as a service company globally, specially designed for small businesses. With innovation at its core, the company is determined to empower small scale business by bringing robust, never-seen-before solutions at their disposal.
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Company
Deskera

Headquarters
Singapore

Management
Shashank Dixit, CEO

Description
Deskera is an all-in-one cloud-based accounting software that helps the small business run their business efficiently anytime, anywhere, on any device. The company’s robust software handles all the aspects of accounting–right from tracking customer engagement from lead to order to creating a pipeline of financial activities. The solution also allows customer to reduce human-based errors while managing inventories and unwrangles tedious workflows with integrated and intuitive payroll solutions